May 19

Web 2.0 Expo NY: Gary Vaynerchuk – Building personal brand…

Gary Vaynerchuk talks about building personal brand within the social media landscape.

His PP message – patience and passion ring true. So many are questioning what they are doing, whether they have a true passion for it. Gary’s message: if you are not doing what you do with passion, stop doing it!

There are a few seminal moments in life when we get to take a step back from the day-to-day and really ask ourselves if what we do with most of our time is something that we are truly passionate about. More often than not, those seminal moments come with change. And usually, we are not in the driving seat. It comes out of the blue – often it seems harsh, unfair, difficult. The rug is pulled from under our feet and we are left floundering, gasping for air like a fish out of water.

I see this with my clients, and have experienced it myself on too many occasions. If we don’t live our passions, if we are not prepared to take the risk and change what we are doing, then life comes along and changes it for us. And all too often, its downright uncomfortable to say the least.

I’ll leave the expletives for Gary – suffice to say that it’s a little like a spring clean – grab the opportunity, claim the space that loss presents and take a stance. Work out what you love to do and then begin. And don’t stop until you find the flow, are in the groove, totally in the zone. You will know when you get there. The feeling is awesome.

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